Tiger Beer and Heineken ad storyboard

Do a 6 - 8 frame Storyboard 

for the following tv commercials

Tiger Beer changing costumes

Heineken Beer house warming

case study operation rabbit

Logline: Wile E. Coyote wanted to capture Bugs Bunny and eat him.

ACT 1
How do they set up the story? Wile E. Coyote knocked on bugs Bunny's doors and explains to him that he is a genius and he wanted to eat Bugs Bunny.

ACT 2
How does the key character struggle with the motive? Bugs Bunny outsmarts him and his traps and make them backfire on himself.
List the obstacles and conflict
He tried to cook Bugs in his burrow but he got kicked in and cooked instead
He tried to use explosives through pipes on Bugs but he got tricked
He made a decoy with bomb but ends up falling for Bugs' decoy
He used a flying saucer on Bugs but it backfired on him
Which scene is the climax? How do you know? He made a flying device to target rabbits but Bugs saw through it and shifted the aim to coyote so Wile E. Coyote got exploded instead.

ACT 3
How does the story end? The flying saucer that was meant to hit Bugs turned back to himself because of Bugs.
Is the motive resolved? No.

Case study 1

Starship Troopers
Logline: The troopers had to save the earth.
Key character: troopers
Motive: to protect the earth
3 act structure
Set up: Groups of people were chosen
Confrontation: Some creatures attacked the earth
Resolution: Troopers fought against it
Conflict: Some creatures were trying to destroy earth.

Home Alone

Logline: Kevin was left alone in his house and had to prevent some burglars from getting into his house.
Key character: Kevin
Motive: to protect his house
3 act structure
Set up: Kevin's parents forgot to bring him along with them.
Confrontation:Some burglars were trying to get into his house.
Resolution: Kevin set up traps for the burglars
Conflict: The burglars were trying to get into his house.

Transporter 2

Logline: The transporter had to overcome some obstacles to ensure the safety of the kid.
Key character: the transporter guy
Motive: The transporter had to pick up a kid from school
3 act structure
Set up: the transporter accepts a job
Confrontation: the kid was kidnapped
Resolution: the transporter saves the kid and defeats the kidnappers
Conflict: the kid was kidnapped and the transporter had to face obstacles to get the kid back

Men in Black

Logline: Two agents had to defeat aliens and save the earth
Key character: agent J ank K
Motive: to protect the earth
3 act structure
Set up: J joins and works with K
Confrontation: aliens under disguise invaded earth
Resolution: J and K tried to stop them
Conflict: aliens invading earth

What makes a memorable screen character?

What makes a memorable screen character?

• unique character design
• non-human characters
• character's unusual personality
• voice

SCREENPLAY & STORYBOARDING LESSON #1

What makes a good story?

• interesting characters with unique personalities
• a storyline with a clear objective
• a motive behind the characters' actions
• a resolution that satisfies viewers

Meanings/Definitions

•   Screenplay: The script for a movie, including descriptions of scenes and some camera directions.

•   Storyboard: (Film) (in films, television, advertising, etc) a series of sketches or photographs showing the sequence of shots or images planned for a film

•   Plagiarism: the "wrongful appropriation" and "purloining and publication" of another author's "language, thoughts, ideas, or expressions," and the representation of them as one's own original work.

•   Pitch: a writer's description of a potential story to an editor. A pitch can be delivered verbally -- if you're on staff pitching to your editor -- or sent via email.

•   Genre: a category of artistic, musical, or literary composition characterized by a particular style, form, or content

•   Conceptualize: To form a concept or concepts of, and especially to interpret in a conceptual way

•   Logline: a one-sentence summary of your script

•   Synopsis: A brief outline or general view, as of a subject or written work; an abstract or a summary.

•   3-Act Structure: a model used in writing and in evaluating modern storytelling that divides a fictional narrative into three parts, often called the Setup, the Confrontation and the Resolution.

•   -Set Up: usually used for exposition, to establish the main characters, their relationships and the world they live in

•   -Confrontation: typically depicts the protagonist's attempt to resolve the problem initiated by the first turning point, only to find him- or herself in ever worsening situations

•   -Resolution: the scene or sequence in which the main tensions of the story are brought to their most intense point and the dramatic question answered, leaving the protagonist and other characters with a new sense of who they really are

•   Treatment: a piece of prose, typically the step between scene cards (index cards) and the first draft of a screenplay for a motion picture, television program, or radio play

•   Storyline: the plot of a novel, play, film, or other narrative form.

•   Motive: a reason for doing something.
Conflict: a struggle between two or more forces that creates a tension that must be resolved