Tuesday, 4 February 2014

Tiger Beer and Heineken ad storyboard


Do a 6 - 8 frame Storyboard 
for the following tv commercials


Tiger Beer changing costumes













Heineken Beer house warming



















case study operation rabbit

Logline: Wile E. Coyote wanted to capture Bugs Bunny and eat him.

ACT 1
How do they set up the story? Wile E. Coyote knocked on bugs Bunny's doors and explains to him that he is a genius and he wanted to eat Bugs Bunny.

ACT 2
How does the key character struggle with the motive? Bugs Bunny outsmarts him and his traps and make them backfire on himself.
List the obstacles and conflict
He tried to cook Bugs in his burrow but he got kicked in and cooked instead
He tried to use explosives through pipes on Bugs but he got tricked
He made a decoy with bomb but ends up falling for Bugs' decoy
He used a flying saucer on Bugs but it backfired on him
Which scene is the climax? How do you know? He made a flying device to target rabbits but Bugs saw through it and shifted the aim to coyote so Wile E. Coyote got exploded instead.

ACT 3
How does the story end? The flying saucer that was meant to hit Bugs turned back to himself because of Bugs.
Is the motive resolved? No.


Case study 1

Starship Troopers
Logline: The troopers had to save the earth.
Key character: troopers
Motive: to protect the earth
3 act structure
Set up: Groups of people were chosen
Confrontation: Some creatures attacked the earth
Resolution: Troopers fought against it
Conflict: Some creatures were trying to destroy earth.

Home Alone

Logline: Kevin was left alone in his house and had to prevent some burglars from getting into his house.
Key character: Kevin
Motive: to protect his house
3 act structure
Set up: Kevin's parents forgot to bring him along with them.
Confrontation:Some burglars were trying to get into his house.
Resolution: Kevin set up traps for the burglars
Conflict: The burglars were trying to get into his house.



Transporter 2

Logline: The transporter had to overcome some obstacles to ensure the safety of the kid.
Key character: the transporter guy
Motive: The transporter had to pick up a kid from school
3 act structure
Set up: the transporter accepts a job
Confrontation: the kid was kidnapped
Resolution: the transporter saves the kid and defeats the kidnappers
Conflict: the kid was kidnapped and the transporter had to face obstacles to get the kid back



Men in Black

Logline: Two agents had to defeat aliens and save the earth
Key character: agent J ank K
Motive: to protect the earth
3 act structure
Set up: J joins and works with K
Confrontation: aliens under disguise invaded earth
Resolution: J and K tried to stop them
Conflict: aliens invading earth



Tuesday, 14 January 2014

What makes a memorable screen character?

What makes a memorable screen character?

  • unique character design
  • non-human characters
  • character's unusual personality
  • voice

Tuesday, 7 January 2014

SCREENPLAY & STORYBOARDING LESSON #1


What makes a good story?

  • interesting characters with unique personalities
  • a storyline with a clear objective
  • a motive behind the characters' actions
  • a resolution that satisfies viewers

Meanings/Definitions
•   Screenplay: The script for a movie, including descriptions of scenes and some camera directions.
•   Storyboard: (Film) (in films, television, advertising, etc) a series of sketches or photographs showing the sequence of shots or images planned for a film
•   Plagiarism: the "wrongful appropriation" and "purloining and publication" of another author's "language, thoughts, ideas, or expressions," and the representation of them as one's own original work.
•   Pitch: a writer's description of a potential story to an editor. A pitch can be delivered verbally -- if you're on staff pitching to your editor -- or sent via email.
•   Genre: a category of artistic, musical, or literary composition characterized by a particular style, form, or content
•   Conceptualize: To form a concept or concepts of, and especially to interpret in a conceptual way
•   Logline: a one-sentence summary of your script
•   Synopsis: A brief outline or general view, as of a subject or written work; an abstract or a summary.
•   3-Act Structure: a model used in writing and in evaluating modern storytelling that divides a fictional narrative into three parts, often called the Setup, the Confrontation and the Resolution.
•   -Set Up: usually used for exposition, to establish the main characters, their relationships and the world they live in
•   -Confrontation: typically depicts the protagonist's attempt to resolve the problem initiated by the first turning point, only to find him- or herself in ever worsening situations
•   -Resolution: the scene or sequence in which the main tensions of the story are brought to their most intense point and the dramatic question answered, leaving the protagonist and other characters with a new sense of who they really are
•   Treatment: a piece of prose, typically the step between scene cards (index cards) and the first draft of a screenplay for a motion picture, television program, or radio play
•   Storyline: the plot of a novel, play, film, or other narrative form.
•   Motive: a reason for doing something.
Conflict: a struggle between two or more forces that creates a tension that must be resolved

Wednesday, 28 August 2013

Story #5


Title of my Story: Quest for Ice-Cream

Genre: Adventure

Logline: I just wanted to have some ice-cream but my dog hindered me.

 

My Story:

It was in the middle of summer, when the temperature shot up and the sun radiated its heat mercilessly. The heat was unbearable and the AC was not working.

I decided that I need to get myself a huge tub of ice-cream and braved myself to step outside onto the hot asphalt that was trying to fry my sandals. The convenience store was a 15-minute walk from my house but it was no problem considering the glorious treat I’ll get there.

Just as I was about to lock the doors, my mom called me.

“Can you walk the dog?”

I frowned. I really loved my dog but I wasn’t really in the mood for her company. She was disobedient and I know she’ll run and drag me around. It won’t be fun at all, especially in this heat.

Yet, the image of her glassy sad eyes when I refused made me gave in. So I took her with me. Maybe, if she behaved well this time, I’ll give her some treat.

But it seemed that she did not care about treats. Once we stepped outside, she bolted to a random direction, not caring about her owner. The handle of the lead that was tied on my wrist pulled me after her and it hurt. I tried to halt her by pulling on the lead and the force made her choke and gasp for air.

People around me shot an accusing stare. I gulped and reluctantly let her run as she wished.

After running around aimlessly for a few minutes, I decided that it was my turn this time. It was payback time. I will let her watch me relish my ice-cream.

I dragged her to the convenience store, careful not to choke her again. At a pole just by the door of the store, I tied her and told her to stay.

I walked in to the store and rushed to the freezer, picking up the biggest tub I could finish. Then I paid and walked outside.

My plan to torture my dog by letting her watch me eat my ice-cream crumbled once I saw what happened to her. What happened to the little boy she was attacking, to be precise.

He was crying and on his feet was a cone of ice-cream which my dog was licking.

I went up to them. I apologized and blamed my dog over and over in front of him, but he did not stop crying.

“I want my ice-cream!” He whined between sobs.

I felt like it was my turn to cry. I don’t have any money left and this is my only tub of ice-cream.

Being the kind person I was, I gave him my precious ice-cream.

The kid grinned and I can only manage to smile weakly as I watched him went off. I went home solemnly with my dog happily leading me.

“So, did you get your ice-cream?” Mom asked.

“No. But she did.” I pointed to my happy dog.

Thursday, 22 August 2013

Story #4

STORY #4
Title of my Story: Embarrassing Secret
Genre:
Logline: Jane’s friends were hiding something from her.

My Story:
Since Jane had just arrived at school, almost everyone whom she knew had been giving her a smile. It was not a normal smile you show in replace of a “hi” but it was more of a teasing smile. It was like they knew something that she should’ve known. Or was it something embarrassing about her? Jane’s face froze in horror. Has someone been talking behind her back? Or was it just her imagination?
Jane rushed to the toilet, dismissing her friends’ suspicious smiles on the way, to check her appearance in case if something was on her face. She checked on the mirror from her head to toe but there was nothing out of place.
Suddenly, the door opened and her friends, Sam and Anne, stepped in. They were walking side by side, their gazes fixated on a piece of paper which was in Sam’s hand. When they realized Jane was there, they stared at Jane for a second before they smiled that suspicious smile. Upon seeing that, Jane frowned and she decided to ask them if she knew why.
“Did I miss something?” Jane asked, choosing her words carefully.
“Nope, nothing you need to know, Jane,” answered Anne a bit too quickly. They then glanced at the paper once more time and giggled.
 “What’s on the paper?”
Sam jammed the paper in her bag and smiled. “Nothing.”
Jane narrowed her eyes in suspicion. “Then may I see it?”
They darted their eyes to everywhere except for Jane’s eyes and stuttered out a lame excuse. “We should get to class now. We’re late.”
Now Jane was sure that paper had something to do with people’s suspicious smiles.
The three walked out; Sam and Anne side by side with Jane tailing closely behind them. Taking the chance, Jane discreetly tried to slip her hand into Sam’s bag to snatch the paper. It was difficult, since Sam guarded it closely. Growing frustrated by every minute, Jane grabbed Sam’s bag roughly. She did not care about manners since they’re close anyway.
“Are you trying to rob me?!” Sam pulled her bag closer towards her but Jane persisted.
“Give me that paper!”
“Jane, there’s nothing on that paper! It was just Sam’s math test!” Anne explained.
Jane reluctantly let go of the bag, her suspicious stare still not leaving. “Then why can’t I see it?”
Sam hugged the bag protectively. “Because I got a really bad score.”
“She’s embarrassed of it. She didn’t want anyone to see it,” elaborated Anne.
Sam rummaged her bag and pulled out a piece of crumpled paper.
Jane took the paper and inspected it closely. She sighed in defeat and returned the paper.
“Sorry about that. I thought you were sharing something embarrassing about me to people,” admitted Jane with a relieved smile.
“Oh, it’s cool.”
“I’ll head first to class then. Bye!”
Once Jane left, the two snickered and pulled out the paper. It was a piece of cheesy poem written by Jane a year ago.

“I feel bad lying to her,” admitted Anne.